Compatible with the following Harley-Davidsons:

Models: All Models
Years: 2000, 2001, 2002, 2003

To determine if Luxury Rich Red is the correct color, check your vehicle's color code. It should match the paint color code, which is 3003.

Paint Products in Luxury Rich Red 3003

Whether you’re repairing tiny rock chips, medium scratches, or larger damaged areas, we have the right product for you:

Free Shipping on Orders $149+

Free Shipping on Orders $149+

Mixed fresh to order & shipped within 3–5 business days

Affordable DIY Repairs

Affordable DIY Repairs

Beginner-friendly products at a fraction of the cost of bodyshops

American-Owned Family Business

American-Owned Family Business

Established in 1999 and trusted by 1,050,000+ car owners

Where to find Harley-Davidson color code

How to Find Your Harley-Davidson's Color Code

A color code is unlikely to appear on a Harley Davidson; often only the color name is listed. The code can be determined by Harley-Davidson. If there is no color code, the relevant reference is the PPG or Dupont (Axalta) paint formula number. Finding a code on the bike is uncommon, so identification typically relies on Harley-Davidson or, failing a code, the PPG or Dupont (Axalta) formula.

More about Harley-Davidson color codes
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Custom paint for your Harley-Davidson

Skip Expensive Body Shops – Do It Yourself!

Whether you're an absolute beginner or a seasoned professional, you can achieve a high-quality paint job on your Harley-Davidson in the comfort of your own home.

PaintScratch proudly offers simple, beginner-friendly products in Luxury Rich Red that do not require any fancy equipment. For the serious car fanatic, you can find ready-to-spray large-sized paints.

Your Paint Color Profile

Luxury Rich Red

The Look

This color defined the early millennium era for the Motor Company. It is a deep, sophisticated burgundy that trades the flash of a bright fire-engine red for a wine-like elegance. Whether it is coating the heavy fenders of a Heritage Softail or the tank of a Dyna, this shade brings a sense of weight and premium history to the machine. Since your bike has likely been on the road for over twenty years, the finish has probably developed a unique character. While it ages better than flatter colors, it requires a careful touch to restore that deep, "dipped in glass" look that made it famous.

Technical Details

This is a pearl finish, which means it relies on specialized translucent pigments to create depth. Pearl particles are much heavier than standard color dyes and will naturally sink to the bottom of your container while it sits in your garage. If these particles are not perfectly suspended, the repair will look like a flat maroon rather than a rich red. Because pearls react to light, an uneven application can cause the finish to look "blotchy" or darker in certain areas. The benefit of this finish is that the light-catching flakes are excellent at camouflaging minor surface imperfections, but the trade-off is that you must be diligent about your technique to maintain a consistent glow across the repair.

Best Practices

Harley-Davidson rarely places a paint code sticker directly on the frame, so you will usually need to consult your owner's manual or have a dealer verify your VIN. Before you spray or dab Harley-Davidson Luxury Rich Red (check for code 3003), you need to shake the container vigorously for at least two minutes to wake up those heavy pearl pigments. Test the color on the included card first to determine if your specific bike requires two or three thin layers to match its current level of sun-fade. When applying, keep the container moving at all times to prevent the pearl from clumping in one spot. Ensure you allow plenty of drying time between layers, as rushing the process can cause the bottom layers to stay soft, ruining the final shine.

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Laura C.
Nov 21

Will absolutely order from this company again.

After ordering touch-up paint from Lexus I was still waiting for it a month later. If they'd told me upfront it would take that long I wouldn't have ordered in the first place. Paint Scratch was recommended by a friend who restores cars. Easy ordering, fair price and fast shipping. The color match is great especially considering my car is a 2012. Will absolutely order from this company again. Reason I chose this business: Lexus collision repair and a local collision repair. Will use paint less dent removal and touch up chipped paint myself. Reason I chose this product: Spouse sideswiped passenger side of car while backing out of garage. Mostly plastic transfer from his wheel well trim but pressure creased and cracked the paint causing a bare strip 1/8 wide x 4” long below door handle. Scratches on door handle and a few small chips on both doors.

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Nov 26

Simply the best custom mixed paint in spray cans

Used Paint Scratch metallic custom mixed spray cans paint on a hood panel with excellent coverage and texture over the surface. Metallic paint can be very unforgiving out of a spray can, sputtering pigmentation dots on the panel being sprayed and thus ruining the paint job. No such issues with Paint Scratch custom mixed metallic paint spray cans. Paint sprayed strong and evenly till the last drop of paint in the can. Shipping time was faster than expected. Reason I chose this business: Having tried other brands of custom mixed metallic paint with terrible results, sputtering pigmentation tint dots from the spray nozzle in spite of vigorously shaking of can prior to application and loss of propellant rendering the lower fifth of the can's paint useless, Paint Scratch custom mixed metallic paint sprays out beautifully and strong all the way to the last gram of paint in the can. Simply the best custom mixed paint in spray cans for automotive restoration. Thank you Paint Scratch.

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Sept 6

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Frequently Asked Questions

How do I find my vehicle’s paint code?

Your paint code is usually found in the driver’s door jamb, trunk, or under the hood. See our Harley-Davidson Paint Code Guide for detailed instructions.

Will this paint match my car?

Because your Harley-Davidson is older or uncommon, the most accurate option is custom matching where you mail in a small painted part for a hand match. Our paint technicians usually do a great job matching Harley-Davidson color code '3003' but a perfect match cannot be guaranteed.

Do I need primer and clearcoat?

While primer is recommended on bare metal or plastic, clearcoat is essential: it protects the basecoat and restores factory gloss.

How long does shipping take?

Orders are mixed fresh and ship within 3–5 business days. Delivery takes 2–14 days depending on location.

Which touch up product should I choose?

 It depends on the size of the damage:

  • Paint Pen (½ oz) – Best for very small chips and fine scratches.
  • Brush Bottle (2 oz) – Great for medium chips or scratches up to the size of a quarter.
  • Spray Can – Ideal for larger areas and panels.
  • Professional Sizes (Pint, Quart, Gallon) – Designed for full panel and vehicle resprays using spray equipment.

Not sure? If it’s just rock chips or small scratches, start with a Paint Pen.

Can I return my order?

Yes! If there’s a color match issue, we’ll replace the product or give you your money back. You also can return unopened, non-custom accessories for a full refund.

How long will the paint last in storage?

Paint pens and bottles last about a year if stored cool and dry. Spray cans can last several years if the nozzle is cleaned.