1970 International Background Info
The 1970 International Vibe
In 1970, an International truck wasn't a lifestyle statement; it was a tool. Whether you were piloting a 1200D pickup or a heavy-duty Loadstar, these "Cornbinders" were built with enough iron to sink a barge. Our database focuses on the survivor that defined the era: Beige. While the muscle cars of the day were screaming in "Plum Crazy," International kept it honest. This shade was designed to blend in with the harvest, hide the dust of a West Texas ranch, and look exactly the same after twenty years of service. It's a utilitarian classic that screams "work" louder than any chrome-laden modern rig.
Paint Health Check
We are firmly in the Single Stage Era here. In 1970, factory paint didn't have a clear coat to hide behind-the color was the protection. This means your truck's finish is thick, honest, and unfortunately, prone to "Oxidation." If your rig has spent the last fifty years baking in a field, that Beige probably feels more like a chalkboard than a smooth fender. That white, chalky dust on your hand is the paint literally sacrificing itself to the sun. Because there's no clear coat to peel off, the paint just gets thinner and duller until it's gone.
Restoration Tip
The beauty of 1970 single-stage enamel is that it's surprisingly forgiving. If you've got a "chalky" survivor, don't reach for the sander immediately. You can often "revive" the original pigment by using a heavy polishing compound to cut through the dead oxidation and find the fresh color underneath. But here is the Salty Painter's truth: It needs wax or it dies. Once you buff that surface, you've exposed "open" paint. Without a heavy, solvent-based wax or sealant to close the pores, the sun will turn your hard work back into a chalkboard in six months flat. Feed the paint, or prepare to watch it fade away.